MicroHoo - MS and Yahoo SEO - are you Ready?

{ Posted on 5:12 PM by Noah Wieder }
If you're familiar with SEO at all, you know that 1 month ago Microsoft and Yahoo signed a 10 year deal in which Yahoo will incorporate Microsoft's Bing technology as its default search engine.

So when Yahoo! drops search and uses Bing, Yahoo will take over pay-per-click search advertising for BOTHh companies.

So what is an SEO expert to do? Well, if you're dialed into Google you may need a new strategy for Microhoo since it will only show 5 organic results. Don't panic just yet, the announcement and signing is just that, it will take at least 2 years to launch once approved by the Fed's.

Once Yahoo starts handling PPC for both Microsoft and Yahoo it will grant access to a broader database through which to target users.

Self-serve and search ads will be built via Microsoft adCenter; Yahoo will continue its search affiliate partnerships.

ABOUT THE AUTHOR: Noah Wieder is President and CEO of Intelligent eCommerce, Inc. intelligentecommerce.com a search engine marketing firm that also operates several ecommerce web sites. Follow us on Twitter

Is SEO Dead - what about Youtube Marketing?

{ Posted on 10:58 AM by Noah Wieder }
As of this writing there are more than 3 billion searches per month on YouTube in the United States alone. If you're not Video Blogging or starting to at least think about video Blogging you're missing a huge SEO opportunity.

With the new annotation ability in Youtube and the ease of use of free Microsoft Movie Maker Software anyone can throw together a Video. Don't worry so much about the quality of the video, espcially in the beginning. Just make sure your content is worthy.

As you create more and more video's your quality will improve. Setting, light, camera, software knowledge will all get better with experience.

Just keep in mind that the best video's are how to video's or funny video's. If your video is boring or lame, no one is going to send it to someone else or recommend it. The whole idea is to get people to email your video links, or post them in forums or embed them in blogs. If your video is not worthy of that you're just wasting your time and taking up space in cyberspace.

ABOUT THE AUTHOR: Noah Wieder is President and CEO of Intelligent eCommerce, Inc. intelligentecommerce.com a search engine marketing firm that also operates several ecommerce web sites. Follow us on Twitter

Google announces Caffiene

{ Posted on 9:29 AM by Noah Wieder }
Just about every October we can count on Google making changes that make every SEO and webmaster run around like crazy people.

When you know google commands over 63% of all internet searches you'd better be paying attention to where your traffic comes from.

If you want to see how your key words perform on Google's newest project, it's only available for testing here: http://www2.sandbox.google.com



ABOUT THE AUTHOR: Noah Wieder is President and CEO of Intelligent eCommerce, Inc. intelligentecommerce.com a search engine marketing firm that also operates several ecommerce web sites. Follow us on Twitter

Get Hundreds of Followers on Twitter

{ Posted on 5:32 PM by Noah Wieder }
Tags :
I just started using this tweerific twick to tweet my way to some followers..

I'm still not 100% sure what Twitter means to the internet. Yes, it's an easy way to send a 160 character blog (basically an SMS) to all your friends, but now, more than ever, it's a way to get your message out to the world. A world of people you may not even know but somehow might be interested in what it is you have to say... well.. maybe..

So you have a Twitter account and want to get some followers other than the same people you see at work, school or socialize with everyday or every week.

Since you probably already use AIM, Yahoo Messenger, Google Chat, Yahoo Chat, ICQ, Skype, ooVoo, Visit forums, Myspace, Facebook, Classmates, chat rooms, dating web sites, social groups, oh.. don't forget that old email thing.. and God forbid you send a letter or direct mail piece to get new clients.. whew.. You just have to get Twitter followers... is this the next greatest communication tool?

Well, okay.. I'll show you what I did..

If you use FireFox:
  1. Open Firefox

  2. If you don't already have it, you need to install an add-on to Firefox called Greasemonkey (this is a script manager for Firefox).

  3. Once Greasemonkey is installed, you need to download the Twitter Follower Script in Firefox and then restart Firefox. Note that you may want to bookmark this Blog Post so you can find it again after FireFox restarts.


  4. Now open your Twitter account from Firefox and find a Twitter Profile that has at least 10,000 or more followers. Some people use Google since it has over 1.3 Million followers but I would suggest finding people following someone in your same industry or interests. Use the Twitter Find People and enter a key word from your interests or industry.


  5. Click on that account and follow them. Then click on followers".


  6. When you do this you will see the GreaseMonkey Scrip Navigation Bar appear in the bottom of your Browser.



  7. Now you can click the follow all link on the NAV bar and after a few milliseconds the "Following" message will appear besides each contact. Click next to follow the next 20 people and so on. Now, don't try and follow hundreds and hundreds of people every day.. that's a good way to get Twitter to ban you. If you follow a hundred or two every other day for a week or so you'll get there.

  8. Now the key is that you are following all these people.. hundreds of them.. and hopefully they will return the favor. My experiements suggest that 10% - 15% will follow you within a couple days. It may get as high at 60% depending on who you are following and what they are into. If your tweets are not relevant to what they are interested in you won't get them to follow you.. so now you have to unfollow these people.

  9. So once a month or so.. or every 60 days you can use a free service (as of the date of this writing) called huitter that will let you "

If you use Internet Explorer (I suggest you switch to FireFox) or:
  1. You don't install Greasemonkey.. Start at step #4 above... then...

  2. You have to copy and paste this javascript into your address bar and press enter..
javascript:d=document;c=d.createElement('script');d.body.appendChild(c);c.src='http://www.thekevindolan.com/twitter_adder/twitter_page_follower.user.js';void(0)
ABOUT THE AUTHOR: Noah Wieder is President and CEO of Intelligent eCommerce, Inc. intelligentecommerce.com a search engine marketing firm that also operates several ecommerce businesses including bestpeoplesearch.com and atmdepot.com.

How to use eBay Guides to Promote your products or services

{ Posted on 11:46 AM by Noah Wieder }
If you have a product or service and don't already have an eBay account, what are you waiting for? eBay, the internets largest auction marketplace makes it very easy and affordable to spread word of your product and/or service.

If you're selling online, adding an eBay store will take you a few hours to set up and can cost as little as just $16/mo. Pretty inexpensive when considering alternatives. But what can you do with a store?

eBay will let you list your products or items in your store as well as auctions but this is not the important part. Just like adding your articles to article directories and your how to's to eHow -- adding "guides" to eBay can be very helpful.

An eBay guide is basically an article about the product or service you know a lot about. You can spread the word and help others understand or teach them what it is to look for when buying, selling or considering your product or service.

Real Life Example:

We operate the eBay store "A1Derful Place". We have very few items but keep it simple to keep the store going. Maybe adding a few items a week or every other week or so using the eBay "turbo lister" tool which is free. It's very simple. You can save inventory items, upload, edit and do everything off line, then upload them and sync when you connect. Great for creating auctions and store listings offline if/when you travel.

Anyway -- In our store, you will see a category called "ATM Machines". Since we operate the web site ATMDepot.com this ebay store is another way to drive traffic and generate leads for our ATM Processing and ATM Machine Sales.

How does this generate leads and drive traffic? We'll first you have to write an eBay Guide. You can read our eBay Guide about ATM Machines and see that we don't do any selling in the guide. We only give advice that anyone can use. It's not skewed information or full of marketing fluff. We present facts and give people information they need but the key is that in an eBay guide you are not allow to link to your eBay store items or link to external web sites.

One of the reasons is that these eBay guides get a lot of attention from search engines is due to the content and relevancy of the info provided. Now, the key to posting a guide is the guide title and content relevancy. Just like any good SEO article you need to be mindful of the key words you're using.

Here's what we did. We researched the terms ATM Machine, ATM Machine Processing and ATM Processing. We noticed a lot of ATM Machines for sale in eBay but no one offering just ATM Processing. Since we offer both ATM Machines Sales and ATM Processing we created a store listing for ATM Processing.

Now, when you search eBay for ATM Processing or ATM Machine Processing our store listing doesn't get lost in the ATM Machine Auction listings. We then reference our Guide about ATM Machine Sales in the Store item Listing and suggest in the guide that people do their research -- and include a link in the guide to eBay search results which include our preferred term (which is allowed).

The store listings fee is only $0.05 and the final valuation fee is only $0.12 at the currently published rates. So for just $16/mo you get a complete eBay store and can list all your items and services for just a few cents for 30 day listings. Add to that the ability to post free Guides with the potential for multi-domain cross promotion opportunities and you have another great avenue for marketing your products and services.
ABOUT THE AUTHOR: Noah Wieder is President and CEO of Intelligent eCommerce, Inc. intelligentecommerce.com a search engine marketing firm that also operates several ecommerce businesses including bestpeoplesearch.com and atmdepot.com.

Wolfram Alpha - Facts about Page Views, Hits and Hierarchy

{ Posted on 2:01 PM by Noah Wieder }
If you haven't yet heard of WolframAlpha.com it won't be long. Wolfram Alpha was launched in the spring of 2009 to be a Computational Knowledge Engine rather than a Search Engine.

I won't bother regurgitating everything that has already been published about Stephen Wolfram's new "answer engine" but suffic it to say.. it's going to be as important to the web as Google is.

Wolfram Alpha will compute the actual factual answers to specific questions unlike Google where you can ask sentences, Wolfram will not return an Index like structure of related sites.

On the surface when you ask Google a question, sometimes your results "or answers" appear at the top of Google's results. So what's all the hoopla about Wolfram? The Hoopla is that WolframAlpha doesn't merely "look up" answers like Google. Wolfram "computes" them using a level of understanding and reasoning, as well as using vast amounts of data about the topic being asked about.

So if for example you were considering selling Dog food and wanted to know some facts about dogs in the USA you could ask Wolfram about the number of dogs in the USA.

If for example you enter a Domain Name (yours for example or in the image to the right we used Facebook.com).

WolframAlpha.com will return all the Facts it can find about the domain name including page views, hits, rank etc.

In our example; entering facebook.com in the search box returns the Registered host information, Web statistics for all of facebook.com, Webpage information for facebook.com, and the HTML element hierarchy for facebook.com.


Why is this so important? Any Web Marketer needs to know how he/she fairs against the competition. Using this tool will give you a very good snapshot of how you stack up.

Take a look at the HTML element hierarchy -- this can help you make sure your site is easily spidered by search engines.

Going back to what can this do for you.. well, Wolfram Alpha is a system for computing the answers to questions. To accomplish this it uses built-in models of fields of knowledge, complete with data and algorithms, that represent real-world knowledge.

Want to know what happended on your birthday? How about the Time difference from today since your birthday or notable events? Simply enter your birthdate in Wolfram. Find more examples of how powerful Wolfram is.

WolframAlpha does not answer natural language queries, you have to ask questions using a particular syntax, or certain forms of abbreviated notation.

For a complete Introduction and video tutorial of how this amazing new tool can help you, visit the wolframalfa.com introduction.

ABOUT THE AUTHOR: Noah Wieder is President and CEO of Intelligent eCommerce, Inc. intelligentecommerce.com a search engine marketing firm that also operates several ecommerce businesses including bestpeoplesearch.com and atmdepot.com.